Improved Customer Service at White Shark Media

White Shark Media is a company that does AdWords management. They offer customer service on behalf of busy business owners when it comes to AdWords campaigns. Just like any other company, they have had customers’ complaints, and they have made a step to make their clients happy by attending to their needs adequately. It’s difficult to build a company and not have any complaint whatsoever. For that reason, White Shark Media has learned from the mistakes they have made and have improved their customer service accordingly.

Most of the problems that the customers had included:

Losing touch with clients AdWords; The existing reports on Facebeook were not adequately offering the small business owners easy review of their reports. This was hard to understand clearly what was going on.

Communication wasn’t good enough; White Shark Media Review clients had to go through a receptionist, and they complained about this as they felt it wasn’t good enough. To eradicate this, they have implemented scheduled Monthly Status Calls with GoTomeeting. Reviewed results and monthly reports are sent to the client in advance before the GoToMeeting. GotoMeeting is a conference tool that shares a screen with the client as they go through the AdWords account. The company has also allowed customers to call their contact person directly which has been a significant relief.
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Some clients will say the old campaigns were much better than the new optimized campaigns. This would be incompetent on their end. To mitigate this, all the successful existing campaigns will be in use until the initiatives start producing meaningful results. Supervisors provide feedback and oversee campaign management.

SEO review services; currently White Shark Media Review doesn’t offer SEO services, but their competency in SEO allows them to distinguish good and bad proposals and work provided by SEO companies.

Tracking the AdWords Performance, White Shark Media Complaints has installed conversion tracking, call tracking and Google Analytics free of charge. This ensures better performance and better optimization of AdWords campaigns.

After clients sign up, the Senior Consultants follow each client from initial sign up to optimization process. They are no longer the primary form of contact but will be available for questions if need be. This ensures the clients transition seamlessly in the company.

For clients who have their AdWord accounts with campaigns that are doing well and wish to continue working on their account, there is that opportunity for them to do so. For the new clients, they will use the newly created AdWords account.

Learn more about White Shark Media:

https://www.youtube.com/watch?v=Wl25VsoZ6Kw